TRACKTOWN 16

Real-life superheroes. That was the theme AHM Brands developed and deployed for TrackTown 16. As the 2016 U.S. Olympic Track & Field Trials descended on Eugene, Oregon and Historic Hayward Field, public-facing communication vehicles let audiences know β€œThe Heroes are Coming!” Featuring custom, superhero-inspired illustrations as a focal point for branding, AHM delivered a consistent and comprehensive suite of assets ranging from credentials and key cards to airport advertising, street banners, event programs and large-scale on-site graphics.

BRANDING

 

PRINTED COLLATERAL

 

WEB

 

LOOK & FEEL

 

MEDAL

 

EVENT SIGNAGE

 

COMMERCIALS

 

EVENT

 

STARTING BLOCK